Giant Bicycles & Liv Cycling join Team BikeExchange-Jayco as technical partners

A new decade has now begun for GreenEDGE Cycling, to be named Team BikeExchange-Jayco in 2022, and with this, the squad is pleased to announce a new partnership agreement with the world’s largest bicycle designer and manufacturer, Giant Bicycles, and their women’s specific partner brand, Liv Cycling, through to 2024.

The announcement comes as the Australian outfit presents its fresh and vibrant new look, incorporating the well-known brand colours of Giant Bicycles for the men’s WorldTour team, and for the first time in the squad’s history, a separate identity for its women’s WorldTour team, integrating the standout colours of Liv Cycling. The arrival of Giant Group marks a milestone for the Australian registered team as it embarks on its 11th season in the WorldTour peloton, and as a recognised global leader in cycling, Team BikeExchange-Jayco is honoured to race with Giant’s full range of innovative performance components, which includes Cadex wheels and accessories.

Gerry Ryan, Team BikeExchange-Jayco Owner:

“It seems like yesterday that we began this adventure into WorldTour cycling with the first-ever Australian professional cycling team, and now we already find ourselves going into the second decade of GreenEDGE Cycling, but then again, as they say, times flies when you are having fun while hard at work! Time has passed by very fast, and the excitement and commitment is still the same as it was on day one.

We are proud to be able to begin this new decade with these incredible partners, Giant Bicycles and Liv Cycling. It makes us proud to see the global leader in the bicycle industry re-joining the WorldTour peloton with us, it means that what we have done in the last decade and what we are bringing forward with our staff, led by our General Manager Brent Copeland, is the right route to follow. We will continue with the same spirit that has characterised us during the last ten years as we begin this new and exciting era.”

Brent Copeland, Team BikeExchange-Jayco General Manager:

“We are very pleased to welcome Giant Bicycles and Liv Cycling onboard, Giant as our technical partner for the men’s team and Liv as our technical partner for the women’s team. Not only are they a brand that puts a huge amount of time and energy into innovation and technology, but the passion that they bring to the team is something that we have really felt and value greatly. Working with brands that leave no stone unturned is very important for us and already the support that they have given the team, and the number of resources they have provided us with, has been incredible and it brings a lot of excitement. Our partnership has started with strong common goals, and we will do all it takes to reach these goals together. We begin the 2022 season with confidence and motivation, and we are looking forward to this great journey.”

Giant Group:

“The Giant brand has been at the forefront of professional road racing for over two decades, and we’re excited to make our return to the WorldTour with Team BikeExchange-Jayco. The strength of their program and our shared dedication to excellence make this partnership a great fit,” said Phoebe Liu, chief branding officer of Giant Group, which includes Liv, Giant, and CADEX brands. “We’re also elevating Liv’s commitment to women’s pro road racing with the addition of Team BikeExchange-Jayco women’s team, as we now support two teams that will be racing Liv bikes and gear in the women’s WorldTour.”